Odell Beckham Jr and Gone Girl actress Emily Ratajkowski along side the new Buick Cascada convertible appear in Buick’s first Super Bowl commercial.
This commercial is part of the “Experience the New Buick” campaign. The 30 second spot is scheduled to air Feb. 7 during Super Bowl 50, one of the most expensive airtimes in TV history.
“Super Bowl 50 represents a perfect opportunity for us to showcase our newest vehicles in a spot that delivers a mix of light-hearted humor and star-power to a global audience of millions of consumers,” Duncan Aldred, vice president of global Buick sales, service and marketing, said in a statement.
The brand does not have plans to release a teaser ad prior to its Super Bowl debut.
Ratajkowski said in a statement, “I got to combine my love of sports, cars and fashion, while checking off a bucket list item – being in a Super Bowl commercial.” Both Beckham Jr and Ratajkowski were excited to be apart of the commercial.