SET Stories

Serena Williams talks Motherhood and Business at NYFW

Serena Williams is known to wear many hats. From the greatest of all time on the tennis court, to being a wife, mother and businesswoman.

Dooney & Bourke and MLB are giving us something we can rock

Dooney & Bourke and MLB have partnered again to create a fun and fashionable way to show your team spirit with a new take on their classic bags. This

Nike Releases Plus-Size Clothing Line for Women

Strong is beautiful. Yes. Great fitting clothing is a must. Yes. Nike got this right, finally. Now ALL of the women we know can comfortably

Victoria Beckham and Target collaborate to release a spring line

We know Victoria Beckham to be a fashion maven for women. Now we will get to see her fashions in not only an affordable line for women

NFL My Cause My Cleats Campaign

The NFL has made headlines in the past for their controversial moves on penalizing players for wearing attire outside of their regulations. Generally, the clothing

Lime-A-Rita and the NBA will make games more fun for Female Fans

The NBA is planning on making games a whole lot more fun this season and their teaming up with Anheuser Busch’s Bud Light brand Lime-A-Rita, a

Aaron Rodgers Dresses For The Occassion

The season is kicking off and Aaron Rodgers knows how to dress for the occasion, with one destination in mind. After the final training camp

Everything That Glitters Isn’t Gold

Our Olympic champions have all returned to their hometowns, showing off their medals in all of their well-deserved glory. Katie Ledecky threw out the first

Russell Wilson’s Goodman Brand

“HELP me invest in the individual, HELP me invest in the future and HELP me invest in change.” Powerful, yet passionate words of Russel Wilson, Super Bowl Winning

Odell Beckham Jr. Launches fashion line in Bloomingdale’s

13 x twenty by Odell Beckham Jr. and David Helwani David Beckham, Jr. is known as a trendsetter. Children across the country are sporting lightened locks just